When hovering your mouse over an article, you will notice that six buttons appear - these are called "social gestures". These buttons allow you to share or take action on an article. You can:
- Copy the link to your clipboard to paste into an email, document, web browser or instant messaging application
- Bookmark it within Artesian for quick access at a later date
- Share it on Twitter, LinkedIn, or with a colleague who also uses Artesian
- Add it your email client's calendar
- Email it to a colleague or customer using a pre-built email template
- See why you have been shown this article by selecting the ‘Why This’ option
Clicking on this button will provide a shortened link to the article ready for you to copy and paste into whichever format you choose. You'll be able to track how many times these links have been clicked from the Influence page.
Bookmarking an article saves it to your profile and keeps it in the Bookmarks page. This page allows you to see all the articles you have saved to your profile and give you the ability to perform further actions on them when you are ready. Bookmarked articles will remain in Artesian past the 60 day limit for other news articles, and will stay in your Bookmarks until you remove them.
You can share an article of interest with your Twitter followers or LinkedIn connections. This may help you to build social relationships with customers, peers and colleagues as you can congratulate people personally.
Adding a news article to your calendar will allow you to diarise it, should you want to discuss it with colleagues/customers during a meeting or call. To do this, click the ‘Calendar’ option.
This will add the article title and link to your diary. You can then choose to invite attendees to a meeting to discuss the content or you can set the article as a reminder to yourself for a specified date and time.
Clicking the Email button will provide you with a list of templates you can use to quickly and easily share an article with a colleague or customer. If none of these templates are of interest to you, you can select the ‘Blank Email’ template which will give you the article title and link but allow you to type in your own text.
Once you have selected your desired template enter the recipient's email address and send the email as you would do normally, editing any text that you want to change.
The "Why this?" button can be used to understand what companies and topics are tagged within each article.
This can be helpful if you are looking for companies that are mentioned in the same articles, or if you are wanting to adjust your topic filters within the Watchlist.
For something meatier, we have a Director's Guide titled 'Turning Insights into Opportunities' which you can view here.